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PLATINUM GROUP NEWS & VIEWS

As companies struggle to succeed in an increasingly competitive business environment, CEOs and human resources managers work overtime to identify every possible obstacle to growth and profitability. They look at marketing strategies, customer service, product quality — and more. Too often,...

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If you own a business, especially a small or mid-size one, you’re probably concerned about money. That means you’re doing whatever you can to increase sales and boost profits, everything from investing in a website to slogging through the complexities of social media and content marketing. But...

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As the country's business focus shifts to understanding the value of company culture and employee satisfaction, employee engagement has become a hot topic for managers and CEOs. Employee engagement is the level of commitment an employee feels toward the organization they're working for. While...

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Increasing Overall Company Performance with Strategic Benefits Packages. As our booming economy transitions from the employer-driven era to the candidate-driven job market, strategic benefits packages have never been more important for improving overall company performance. According to the 2018...

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The Consolidated Omnibus Budget Reconciliation Act (COBRA) has been a law for over 30 years, but many business owners still do not understand what it requires of them. The law, designed to make sure that ex-employees still have insurance coverage for a period of time after their employment has...

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Happy Employees = Healthy Profits. Creating a positive work environment is key to a successful business. It plays an integral part in strengthening the bond with your team members, whom you actively rely upon everyday to help your business progress. Ultimately, your business is only as good as...

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